Wingshot Design


South Carolina Conservation Bank Annual Report

SOUTH CAROLINA CONSERVATION BANK

FY 2019 Annual Report

Completed Design

Challenge

Create a visually appealing, resourcefully comprehensive annual report for the Bank to distribute to the South Carolina State Legislature along with a digital version to share with the general public.

The Bank's primary request was for a piece that would be easy to digest without sacrificing the impact of their work and value to our state.

Value

By meeting with the staff and listening to their needs, I developed a creative strategy to serve them throughout the year after the distribution of this first formal report.

By creating a repeatable design grid along with distinguishing brand elements, we can better illustrate the diversity of the Bank's mission and more easily build on this foundation moving forward to strengthen their audience's understanding of its annual accomplishments.

A working color palette and typography review, coupled with custom property icons, already helps distinguish their agency and provides assets for future use on their website or in info sheets where needed.
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